Thematic axes Global Challenges

New activities, new uses: Strategic planning in cities

Urban planning has created segregated spaces for economic activity outsite the urban fabric. Today there are new needs and realities, such as the competition between logistics and industrial activity for the same ground, the increasing presence of a more “soft” and digital industry that can coexist with residential activity, the urban distribution of goods, the reindustrialization policies to re-produce here what had been externalized abroad, the desire to integrate industrial arees into cities with all the facilities they need or the capacity of the private initiative to propose macro-projects difficult to discard due to the creation of jobs that they entail.

In thsi context, the public administrations have the difficult challenge of defining urban and territorial planning instruments and strategic planning tools that respond to the changing needs of the economic fabric and are also adapted to the territorial matrix and local productive vocations.



11th March - 9.00h to 10.30h am - Palau Macaya

Introduction by Francesc Muñoz, Professor of Urban Geography at the UAB and director of the UAB Urbanization Observatory

Dialogue chaired by Moisès Jordi Pinatella, SCOT with the participation of:

  • Alícia Casart, Cambra de Comerç de Barcelona
  • Maria Buhigas, Urban Facts
  • Carlos Cordon, Mayor of Cerdanyola
  • Maria Rosa Vilella, subdirectora general d'Estratègies Territorials i Paisatge de la Generalitat de Catalunya


"La transformació de la ciutat" is a cycle of debates organized by the Catalunya Europa Foundation with the La Caixa Foundation, the Club of Rome and the Catalan Society for Territory Planning, which receives the support of AMB, Diputació de Barcelona, the Barcelona City Council, the Santa Coloma de Gramenet City Council and the Prat de Llobregat City Council.